Tell Me a Story - book promotion
In order to maximise book promotion, we are often told to foster a relationship with prospective readers. Fine words. Yet how do we go about it? A lot of writers, me included, are introverts. I could do shy for the Olympics. I’m not really a people person. Socialising is hard work, and to push myself or my work onto people is abhorrent.
List of things to help in building a relationship with potential readers
- Videos – book trailers as well as videos of the author talking to her/his audience
- Blogs – on the subject of a book, on the subject of writing or publishing or whatever the author believes will interest her/his audience
- Articles – submitted to article directories – again on a variety of subjects connected to the target book audience
- BlogTalkRadio show – the subject of the book, other authors, fictional characters
- Social networks – Twitter, Facebook (including a page for the book), LinkedIn, etc.
- Book sites – places such as freado.com where a partial or the entire book can be uploaded
- Book author website – a major strategy in getting in front of an author's target markets
- Online press releases
- PR pitch sites such as PitchRate.com
- Audio recordings of a book
- Virtual book tours